Language of the Medium

I agree with Carpenter's analysis of new media not making old media obsolete but rather creatively revitalizing it in new ways previously unimagined. It seems and understandably so skepticism comes with each new media. Skepticism seems to stem from the idea that new media "challenges" old media when I also feel that is never the case. With the advent of each new medium society is given greater tools to work with in conveying the language present within that medium used to provide the message. With the creation of new mediums old mediums are not trashed but incorporated allow for a variety of forms for a message to be taken place.

"A medium is not simply an envelope that carries any letter; it is itself a major part of the message" (Carpenter 257). With a view point from a diversity of mediums the message becomes more varied and in a sense less bias to one form. Carpenter studies the use of a variety of mediums to project one message, through a TV, print, and radio lecture. This lecture seems to have varied results each time it is used in the experiment. I think this just shows how many intricacies goes into utilization of a medium to display a single message. The message not just a product of the medium used but of the environment and culture.